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Natural, Organic Dog Shampoo: Is it Really Worth it?

A brown spaniel being lathered with shampoo in the bath

Tim Ryman |

With so many pet shampoo options out there, it’s easy to feel overwhelmed by the choices for us dog owners! From budget-friendly bottles to premium, organic blends, each formula claims to offer something unique for your dog’s coat and skin. But, not all shampoos are created equal! Many dog shampoo's contain chemicals and artificial fragrances that can strip the skin of its natural oils and may do more harm than good. 


In this blog, we’ll look at the benefits of natural dog shampoos and why they’re worth considering to keep your pet’s coat clean, healthy, and ready for grooming.

Why Choose A Natural Dog Shampoo?

At Masterclip, we stock just a natural brand of dog shampoo – Wildwash. Formulated with only natural ingredients, not only are these better for your dog’s skin, they are also particularly beneficial for grooming and longevity of your tools and clip results. Here’s why investing in a natural or organic option like Wildwash can be beneficial:

1. Natural Ingredients for Healthier Skin

  • Wildwash shampoos are crafted from only natural ingredients, which are kinder on your dog’s skin and coat.
  • These shampoos are free from harsh chemicals like parabens, phthalates, sulphates, and synthetic fragrances that can cause irritation and dry skin by stripping away the natural oils produced by the skin to keep it supple and lock in moisture. 
A beautiful white setter with a gleaming clean white coat

2. Protects Your Clipper Blades

  • If you clip your dog, the dirt and grease from the coat can quickly dull the sharpness of your clipper blades. This is why it is important to bathe and dry your dog prior to clipping. In essence, the cleaner your dog’s coat, the longer your blades will last before they need to be re-sharpened. 
  • A clean coat reduces friction, helping your blades to glide through the fur to give a comfortable groom and provide the best possible result.

3. Avoid Unwanted Chemicals

  • So surely, as long as you bathe your dog using a dog shampoo this will be enough? However cheaper shampoos generally contain chemicals such as parabens, phthalates, phosphates, sulphates, petrochemicals, synthetic fragrances, or PEG’s. Not only can these be harsh on your dog’s skin and be a cause of irritation, they also coat the hair in a residue which when your dog is clipped, clogs the blades causing them to dull.
  • Want to know more about what goes into regular pet shampoo? Click here for more information from Wildwash. 
  • Natural shampoos do not contain any chemicals or fillers so leave the strands of hair completely free of residue allowing your clipper blades to run smoothly through the coat.
  • This is also true of any added coat conditioners or conditioning sprays used after bathing. Avoid applying conditioners or sprays before clipping; if used, apply them after grooming for a fresh finish without damaging your equipment.

4. Gentle on Humans and Dogs

  • The ingredients in Wildwash are gentle not only on dogs but on human skin, making them ideal for frequent groomers.
  • These formulations were created and trusted by top grooming salons, ensuring quality ingredients that are as gentle to your dog as they are to humans whilst prolonging the life of your clipper blades and grooming tools. 
A beautifully groomed poodle at Lauren Emily Dog Grooming salon
@Lauren Emily Dog Grooming 

Available Wildwash Products at Masterclip

Stinky Dog Shampoo

  • Perfect for dogs who love getting messy, this shampoo combines lemongrass and peppermint for freshness, even handling tough smells like the dreaded fox poo!

Super Sensitive Shampoo

  • For extra sensitive dogs, puppies, or those prone to allergies, this formula uses aloe vera and calendula for a gentle, soothing cleanse.

Flea & Bug Repellent Spray

  • With peppermint and lavender, this spray provides a lovely scent while keeping insects at bay naturally. *Also safe for use on horses.
a dog scratching his neck with his back paw

Summary: Why Choose Natural Dog Shampoo?

Natural ingredients prevent skin irritation and are gentle for dogs and humans.

Keeps your clipper blades sharper for longer, saving you money on maintenance.

Free of harsh chemicals, ensuring a residue-free coat that’s healthier and easier to groom.

By choosing natural shampoo, you’re investing in both your dog’s well-being and the longevity of your grooming tools. Be sure to explore our range of dog grooming clippers, trimmers, shampoos, and accessories. If you need any advice on the best products for your dog’s grooming needs, don’t hesitate to contact us – we’re here to help!

Lauren Dorey